Re*Move

"If I'd asked people what they wanted, they'd have said a faster horse." *

* Henry Ford - upon the introduction of the Model T

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Dan Sturges is a transport visionary. For twenty years he’s foreseen and been tackling some of the transport-related problems the rest of the world is only just starting to grapple with. Sturges isn’t anti-car. He is simply pro shaking up mobility full stop, and believes that far from just moving people in to electric cars, we need to introduce people to a variety of vehicles - ones that are the right size for each journey they make.

A couple of months back, I chatted to him over skype about his current thoughts on his company Intrago, the future of mobility, and what the auto industry is up to. You can see an edited highlight of that video below, and then after the jump I’ve pulled out and discussed what I think are the key points he made.


Continue reading ""If I'd asked people what they wanted, they'd have said a faster horse." *" »

November 03, 2009 in Auto, BetterPlace, Cities, Cycling, dan sturges, delivery vehicles, Design, Designers, Events and debates, EVs, Ford, interviews, Technology, Travel | Permalink | Comments (0) | TrackBack (0)

Mad Men won't save Ford

I'm sitting here tonight trying to make sense of Ford's belief that the Fiesta Movement campaign is an example of the kind of social media that will translate into a successful Ford.

Here's a picture of what it's all about. A video by Parris Harris and Yoga Army, aka Phashion Army.

Fiesta Movement is getting quite the PR push at Ford right now and it'll only get worse as the December LA show draws near, when the Fiesta is actually launched in the US. What's the product? A car that Ford designed in Europe several years ago and launched there in autumn 2008. It hasn't even gone on sale yet in the US - it'll be a 2011 model year car.

This quote from an awesome Clay Shirky article earlier this year (about newspapers but don't worry about that) says why this is flawed, better than I ever can:

"Revolutions create a curious inversion of perception. In ordinary times, people who do no more than describe the world around them are seen as pragmatists, while those who imagine fabulous alternative futures are viewed as radicals. The last couple of decades haven’'t been ordinary, however. Inside the papers, the pragmatists were the ones simply looking out the window and noticing that the real world was increasingly resembling the unthinkable scenario. These people were treated as if they were barking mad. Meanwhile the people spinning visions of popular walled gardens and enthusiastic micropayment adoption, visions unsupported by reality, were regarded not as charlatans but saviors.

When reality is labeled unthinkable, it creates a kind of sickness in an industry. Leadership becomes faith-based, while employees who have the temerity to suggest that what seems to be happening is in fact happening are herded into Innovation Departments, where they can be ignored en masse. This shunting aside of the realists in favor of the fabulists has different effects on different industries at different times. One of the effects on the newspapers is that many of their most passionate defenders are unable, even now, to plan for a world in which the industry they knew is visibly going away."

The reality is that this is what's happening right now in much of the car industry. And I fear it's happening in Ford, too.

Fiesta Movement is an ad campaign - nothing more. The philosophy that ever more "sophisticated" marketing can solve problems. Web-savvy, video-producing creative people will transform Ford's brand image and reconnect it with a new generation. Meanwhile Ford, despite thinking it's had a terrible year, has had a lucky one. Both of its major US competitors have gone into bankruptcy. General Motors and Chrysler are probably fatally wounded.

Let's talk about real stuff - well electric cars, which aren't real yet, but will be soon. Even in a world short on EVs and high on rhetoric, Ford's current global 'electric' product range is weak - the company has one star car - the fantastic Fusion Hybrid - and a scattering of dated Escape and Mariner SUVs. The next generation? Ford has been hanging on the fence about which suppliers to use for a Focus EV – and unless there's a big surprise, we're still in limbo on that and much else as Ford insists the numbers don't add up. We're so, so far, from the car Ford really should build - an electric F150 truck. Parris and Yoga talk about Ford reconnecting with the American psyche. But Americans, beyond a few areas on East and West coasts, don't want small cars. Most of them don't even want cars. They want trucks.

But the guys who design trucks are seemingly sitting elsewhere right now, watching a football game. So cars is the only place where innovation is happening. As GM and Chrysler fade away, Ford's key competition in that zone is now global. And be in no doubt that the global competition is about to become truly formidable. Renault Nissan has the boldest strategy of all - we were there to see Renault blow everyone away at Frankfurt in September, with bold plans for four production pure-electric cars by 2011, and Nissan is deadly serious about its mainstream, mass-market Leaf, due in 2011, and undoubtedly the first global car that will shake the Prius out the tree it's got right now all to itself.

And that's just the start. Volkswagen is doing intriguing things with very efficient diesel vehicles, BMW's Efficient Dynamics strategy makes Ford's new EcoBoost petrol engines look pretty conservative. And that's before we talk about Honda, Toyota or anyone else.

I can't help but think that Ford will default to present Renault Nissan as the crazy radicals, imagining an unrealistic future. When the reality is Renault Nissan are the pragmatists, because they and others have the pieces in place to push ahead. They've forged partnerships with entire countries to roll out electric cars, while Ford is trialing 15 electric Focuses in Hillingdon in North London, and in patches around the US.

Right now Ford is not a global car company. It is a multinational car company - in fact the granddad of multinationals - with different product, management and marketing teams on different continents. And it thinks it can treat customers in different places in different ways. Imagine if Apple did that, fobbing off its American customers with a social media campaign, to launch a product it introduced in Europe over 12 months earlier. Advertising guys, dressing up social media as big change, would get nowhere. Customers would see through it right away.

"Imagine if Apple did that, fobbing off its American customers with a social media campaign, to launch a product it introduced in Europe over 12 months earlier."

Unless we get something better - unless we get genuinely great marketing - Ford faces slow decline. It's a long time since the ad guys alone could create a winning product.

Mark Charmer is founder of the Movement Design Bureau. Related reading:

The future of cars. Please? (December 2007)

Three New Shapes for Ford (April 2009)

Sue Cischke meet Dan Sturges. (April 2009)

Drew Smith on the car industry's failure to "do digital". (May 2009)

October 26, 2009 in Adverts, Auto, autoshows, BetterPlace, Chrysler, EVs, Ford, Fusion Hybrid, GM, Nissan, Prius, Renault, Toyota | Permalink | Comments (2)

Fast charging EV batteries and the future of the fuel station

Gas station

We're heading down a road where large numbers of cars will be powered by batteries in the future. Aside from the cost of batteries (dropping fast), the main reason for consumers to hesitate about jumping into an electric vehicle (EV) in the next few years, is range anxiety. We are not suddenly going to develop cars with batteries in them which will cover 500 miles on a charge, so how are we going to cover longer distance journeys?

The auto industry is (sensibly) proposing a solution which meets the average driver's needs about 95% of the time. You'll be able to drop the kids at school, get to work, and then home again via the shops all on one overnight charge, which you'll do either at or outside your home. But for road trips and non-average commuters, a host of new partner firms (and industries) claim to have a solution to the range problem. Best know of these is BetterPlace - who are developing an electric car charging network in several countries, and who will provide roadside swap stations in Israel and Japan within a couple of years, where you drive in and a depleted battery will be swapped - within two minutes - for a fully charged one.

But there's another solution which falls between the standard eight hour overnight charge, and the battery swap solution. It's known as the "fast charge" and it's a term which is being bandied about with increasing frippery. We've seen a section of the emerging EV industry (both start ups and established auto OEMs) change their tune about this. Back in 2007, no one had an answer to the problem of how to juice up the car's battery quickly if you ran out while on the go. Yet just two years later, here's the stock answer:

Continue reading "Fast charging EV batteries and the future of the fuel station" »

October 09, 2009 in Analysis, Auto, autoshows, BetterPlace, Design, Energy, EVs, Ford, Frankfurt, Hyundai, Products & Services, Technology, Toyota, Video | Permalink | Comments (2) | TrackBack (0)

Futurama

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I was speaking yesterday at Burning Rubber, a LowCarbonSouthWest event.

Southwest England is Britain's first official UK "low carbon development zone". The region has an amazing technology legacy - think Roman Baths, Georgian Cities, Brunel, SS Great Britain, Concorde. It's got great coastline, a strong surf culture, hilly, beautiful cities and green icons like The Eden Project. It's also the part of Britain most closely linked to the idea of the permanent traveller - the South West is Britain's leading hippie region. If it had good, flexible flows of investment capital and more inward and outward migration I'd almost call it Britain's California.

I argued to the audience that while the car industry is working out how to replace combustion engines with electric motors and batteries, it's worth asking whether in twenty or thirty years' time it's what we'll need. Are they simply servicing a declining market, while something else altogether different happens outside the window? Rather than being about electric powertrains, could the real answers be related to something else - how we live and work?

The dangers of designing for a false future

The writer Hamish McRae once told me (in the Hole in the Wall pub in Waterloo) that "the future of how we move is entirely connected to the future of how we work", and his thought has shaped my thinking ever since. Those British and French engineers built Concorde for politicans concerned with national prestige and jobs, and for airlines who where, in the early 1960s (Concorde was launched in November 1962), in the middle of a jet-age boom fuelled by postwar technology and wealth. This had seen tremendous wartime advances in aircraft design and propulsion take us on an incredible performance curve from 1940 through 1960. For context, remember that Concorde was only launched four years after the first transatlantic jet services were launched in 1958 between London and New York. It seemed reasonable back then to believe that speed would dominate as business people would want to be in London for a meeting in the morning and then an evening reception in New York.

Of course, aviation's development curve took on a different path. Instead of getting ever faster flights for an elite, minority "jet set", the 1973 oil shock and the flight of creative engineering talent in the early 70s from mechanical to information technology meant supersonic became a step too far. The reality of work and leisure took over and the world embraced flights for the masses. In the 1960s, airliners replaced ocean liners and airports supplanted seaports (Britain effectively moved its main passenger port from Liverpool to Heathrow) and subsonic airliners went on to redefine flows of migration and underpin and expand globalisation through the '70s, '80s and '90s. Boeing, while getting government funds to develop an SST, cannily developed the 747 as an insurance policy. Pioneers like Juan Trippe (who led Pan Am and is why we have the 747) eventually moved over and people like Freddie Laker and then Herb Kelleher, Richard Branson, Stelios and Michael O'Leary created today's air travel reality. Today we have incredibly low cost flights for the masses supporting migration, everyday business travel and leisure (unfortunately all still powered by 1960s-era engine designs).

Norman Belle Geddes and the 1939 New York Expo

I remind you of the above for context - about how technologies and visions developed in one era often only really create massive change in another one - and how some distract and others define what comes next. Which brings me back to cars, home and work. Today, the majority of people outside the centre of cities live a lifestyle that was first showcased at Futurama, the General Motors' pavilion at the 1939 New York Expo. Americans (and everyone else) were dazzled by designer Norman Belle Geddes's vision that people would live in communities linked to highways, using their own fantastic vehicles to flow smoothly and comfortably from one place to another. We would finally face the death of distance.

Lots of people and businesses loved Futurama. It helped the car industry find a way forward from a Fordist world of slightly dull, standardised mass-made cars, and it influenced the entire world's concept of what urban development should be. The economics of vehicle manufacturing could scale to meet it, property developers loved it, and it suited employers who could access a bigger workforce pool, all addicted (often through debt on car and house finance) to perpetuate the lifestyle. Yet the reality of the cost and blight of the resulting highway infrastructure, congestion, high energy costs, pollution, and the enduring draw of dense, sociable old pre-1940s cities undermined Futurama in fundamental ways.

So in 2009, 70 years on, with General Motors just bankrupt and great tracts of suburban America covered in unwanted repossessed, stripped out McMansions, are we facing the end of Futurama as a blueprint? Has it literally stopped being sustainable?

Hamish McRae's wife is Frances Cairncross. She wrote a book in 1997 called "The Death of Distance". Written 12 years ago, that's as good a place as any to start working out what comes next. It explores how the communications revolution - the internet and mobile phones - will change our understanding of, and response to, distance.

And perhaps the ultimate irony here? Norman Belle Geddes, architect of Futurama, was the father of Barbara Belle Geddes. Some of you will remember that Barbara played Miss Ellie, the epicentre of the Ewing family, in the 1980s TV series Dallas. The one all about the excesses and lure of '80s capitalism, and the power of American oil.

It's ok. My head hurts too.

Mark Charmer is founder and managing director of The Movement Design Bureau. Images: Futurama exhibition. Source - Wikimedia Commons

October 03, 2009 in Analysis, Aviation, Cities, Design, Exhibitions, Ford, GM, Sustainability, Technology | Permalink | Comments (0)

Burning Rubber - What future for cars?

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As we hurtle towards this December's Copenhagen summit, there's almighty global momentum building around how seriously to tackle climate change. And in the end, whatever anyone might say, drastically reducing CO2 emissions implies drastically reducing energy consumption.

I'll be in Bath on Friday, that great Roman and Georgian spa city and powerhouse of British engineering, to talk at a Low Carbon Southwest event on a fairly contentious topic - cars.

It's been organised with Greenbang and the University of Bath. Joe and I have already been doing research for Greenbang - here's Ford's Nancy Gioia talking mass market electric vehicle with us in Detroit back in April.

We'll be exploring what meeting the energy reduction challenge in the car economy really involves. The event quotes the total number of new cars on the road as having risen by 17 per cent in the last decade.

But let me set this out more vividly, with numbers from the Worldwatch Institute:

The world vehicle fleet is estimated to be 622 million. In 2007, 71 million cars were produced, made up of 52.1 million cars and 18.9 million light trucks. In 2000 (remember, Millennium bug, parties, not long ago huh?) the fleet was 500 million. That's a 24% rise in just 7 years. Oh, and in 1950 the entire global vehicle fleet was just 53 million.

So when does the number of vehicles in the world saturate the market? Well it's already happened in key western markets. Yet the car industry still sees the answer as being to plough on and return to sales growth. Every big auto maker (there aren't any others) needs to see growth of at least 2% per year to survive in their current form. Who'd want to be in auto sales right now?

The first question is can this growth be sustained at the big picture level - can people move around with more and more vehicles on roads, while overall energy consumption from auto manufacturing, distribution and daily use gently falls, if we move to cleaner fuels and engines? The second question is what happens if sales growth isn't sustainable - if car sales are about to tip into permanent structural sales decline?

I'm going to focus on the latter and explain how it wouldn't be such bad news - great alternative stuff can replace those lost sales - vehicles we can use more, not less. Services that let us swing between modes of transport in ways we just can't today visualise. All this is possible with existing technology. And it can all be designed in a way that lowers overall energy consumption dramatically.

Of course, there's a third alternative. Moderately more efficient vehicles, gradual decline in auto industry, which adapts more slowly than society and its customers. Occasional death of car makers. No change. That's the one we need to try to avoid.

There's more details on the event here. It's free if you're a company researching low carbon stuff, if you're a designer or engineer or you are involved in low carbon startups.

The event runs from 9.30am to 12.30pm on Friday 2nd October at The Guildhall, Bath BA1 5AW.

Posted by Mark Charmer on 29th September 2009

September 29, 2009 in Analysis, Auto, car dealers, Energy, Events and debates, EVs, Ford, Research, sales, Sustainability | Permalink | Comments (0)

User research is in the detail: Ford Grand C-Max fold-away seat

What were your favourite details from cars in Frankfurt? The vents on the lower body sides of the VW L1 were far and away my personal highlight, until I looked more closely at the door handles on the Rolls Royce Ghost. But back in the real world, I was quietly impressed with the fold-away centre seat design in the Ford Grand C-Max, a car that otherwise leaves me quite cold. Aimed squarely at young families, I suspect it’s a design feature that will not only make people go ‘oooh’ in the autoshow or dealership, but that they’ll really use in day-to-day life - watch the video below to see a quick demo of how it works.


To say that the seating layout in family cars is important, is as obvious as saying that cars need wheels. But it’s easy to forget that, up until the age of about 20, many of us had difficult relationships with our siblings. Certainly, the idea of sharing a rear bench for several hours with my younger brother rarely filled me with joy, and there would often be a spat ensuing before we’d got beyond the end of the drive! So when the first Renault Scenic (the car that essentially created the c-size MPV segment in Europe) arrived, we’d pestered my dad into buying one within just a couple of months of its launch – mainly because we wanted separate, reclinable chairs, fold away picnic tables and cubbies to keep our own books and walkmen in (no iPods in those days). 

Grand C-maxFord Grand C-Max. Pity the name isn't as original as the folding chair design...

However, the price of all that independent rear chair malarkey was that to fold and remove them was quite a job (I seem to remember reading each chair weighed something like 15kg.) – folding and removing them usually resulting in skinned knuckles. So when Opel moved the game on with the seven-seat Zafira, it invented a very neat seating arrangement termed ‘flex-7’ which meant you could convert the vehicle into a van, without needing to take out all the chairs and leave them at home.

Access to that rearmost row of seats in the 7-seat MPV sector remains something of an issue, however. In the smaller, c-segment market that the Grand C-Max enters, the rearmost pews are only really big enough for kids. Yet to get there, they need (and this applies to most vehicles in the Segment such as the Scenic, Verso etc) to tilt and slide the outermost centre row seat forwards to access the rearmost row. Given that the chairs tend to be heavy, and the strength needed to operate the lever mechanisms which tilt the chairs, this isn’t an ideal arrangement when small people with tiny fingers are typically the ones trying to scramble into the back.

IMG_1958Now you see it...

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...and now you don't

In fact, it's quite rare that seven full seats are used in these cars, typically it’s just five or six on the school run. So by allowing the middle row centre seat to be ‘disappeared’ into one of its neighbours, small kids can just walk straight through the vehicle to the back row without needing to get mum or dad to perform chair gymnastics. Ford have spent time designing a centre chair which makes all this possible. As the back tumbles forwards onto the squab, a secondary part of the backrest folds in, allowing the seat to be compact enough to fit inside the outer seat squab. The second device which allows this arrangement to work – and a critical change from the designs found in the opposition, is that instead of being secured to the floor, this centre seat is in fact supported by cantilevering off the outer chair. Once folded away, what’s left is a clear gangway between the two outer seats, allowing kids to simply climb in and walk through to the rearmost row.

It’s one of those ideas that gets you thinking ‘why didn’t anyone think of this before?’ But is a neat, if small, example of user-research led design, where actually observing how families use cars and spending time with them as they go about their lives has resulted in something genuinely useful and new. It’s amusing to hear, too, that Ford’s engineering and design teams aren’t above playing with Lego Technic in order to help them work out how the mechanism would work. We wonder if it was spending time observing kids that gave them that idea too.

Posted by Joseph Simpson on 22nd September 2009

Disclosure: Ford is sponsoring the Movement Design Bureau's research work in 2009

September 22, 2009 in Analysis, Auto, autoshows, Ford, Frankfurt, Research, Video | Permalink | Comments (0) | TrackBack (0)

Images of Frankfurt

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I spent just one day at the 2009 Frankfurt Auto Show and barely covered more than a couple of halls. But here's the stuff I saw that interested me. Click on the collage below or here.

Picture 9

Press day. Frankfurt Auto Show. 15 September 2009.

Posted by Mark Charmer. Mark is managing director of The Movement Design Bureau.

September 16, 2009 in Citroen, Design, Designers, EVs, Ford, Frankfurt, SAAB | Permalink | Comments (0) | TrackBack (0)

John Fleming - CEO Ford of Europe, talks technology & EVs

Watch John Fleming - Ford's CEO intoduce the company's green technology plans at the IAA in Frankfurt. Like nearly every other major car maker, Ford was focusing on green - as you can see, this is what they opened the show with.

The headline stories were a battery electric version of the European Focus - once again, using a powertrain built by Magna (the ones who just bought Opel and Vauxhall off GM). Then there was the unveiling of EcoBoost - in 1.6l, and 2.0l four cylinder format. EcoBoost is a new design of petrol engine that gives more grunt with less cylinders and cc. We saw and drove the V6 version in the Lincoln MKS and Ford Flex recently. Finally, there was a fitter, sharper Focus Econetic, featuring technology like stop-start, bringing the CO2 down to 99g/km.

It says a lot about the pace of movement in the car industry right now that what might have been an impressive set of annoucements just six months or a year ago, seems comparatively pedestrian when held up against other manufacturers at the show. Most German firms have gone "stop-start", with smart alternators and low-rolling resistance tyres to boot, some time ago. And shortly after the end of this press conference, Renault pretty much hung their corporate future on the electric "Z.E." (zero emission) vehicle - unveiling four concepts, and saying it was committed, in a very big way, to the technology. 

September 16, 2009 in Analysis, EVs, Ford, Frankfurt, Renault, Sustainability, Video | Permalink | Comments (0) | TrackBack (0)

Follow us in Frankfurt - IAA 2009 on Re*Move

Messe frankfurt

The Re*Move team decamps to Frankfurt this week, as we’re covering the International Auto show (IAA) which starts tomorrow. So that you don’t have to blister your feet, we’ll be trudging round the messe’s vast halls – covering the important announcement and vehicle launches, asking the tricky questions and generally shoving cameras where others tend not to shove them.

Primarily, we’re there as part of our ongoing work with Ford – and we’ll be looking closely to see whether there’s been any progress with Ford’s electrification strategy. We’ll also be closely examining the new C-Max, a European c-segment MPV, but one which signifies the look of the new Focus family, a car which will be launched in all of Ford’s major markets including North America.

Fordgrandcmax Ford Grand C-Max images leaked out last week...previews direction of world Focus

Elsewhere, we’re itching to find out what Renault’s four (yes, four) EVs look and feel like, and will be paying particularly close attention to the tiniest member of the quartet you see in this plan-view picture. Has La Regie seen the value in the personal-mobility future city market? And is it going after BMW’s project i and Toyota’s i-Series vehicles? We’ll find out.

Renaults 4 evs Renault's four EVs for Frankfurt, from the top. We're most interested in the far left...

Sticking with the Renault connection, we’ll also be talking to the team from Better Place to find out how their electric car-charging network and battery swap-station plans are progressing. We’re also keen to learn more about BMW’s Vision Efficient Dynamics concept. It’s important because it’s positioning green technology, and green branding as a flagship idea which is synonymous with premium. BMW’s efficient dynamics programme has impressed us in the past, but it’s decision to make Project I vehicles a premium sell, and its recently launched ‘Joy’ brand campaign have left us flat. Where does Vision ED fit in?

Aside from that, we’re keen to field questions from the watching world. If there’s anything that’s bugging you in terms of news coming from the show, anyone you want us to try and grab, or something you’re particularly interested in, get in touch – and we’ll do our best to cover it.

Don’t forget all Re*Move material is creative commons licensed, so you can reuse and incorporate our words, photos and videos in your own publications. And if you want the intravenous feed of info, follow our twitter streams - @JoeSimpson and @Charmermrk (we’d also recommend @Drewpasmith, @carnorama, @ericgallina and @skymotoring if you’re watching on twitter), and we’re using the hashtag #IAATweetup along the way on twitter, and for our alternative designer/after show party on Tuesday night, which - we should point out - if you're in town, you don't need a VIP invite to get in to.... Here on Re*Move, all the material will be tagged Frankfurt. So sit back, stay tuned, and do feel free to comment or connect and ask us about what's going on. Tshuss!

Posted by Joseph Simpson on 14th September 2009, Frankfurt Messe picture - Mattingham on Flickr, Ford C-max - Ford, Renault EV - Renault (via autoblog)

September 14, 2009 in About us, Auto, autoshows, BMW, Design, Drew Smith, EVs, Ford, Frankfurt, Renault, Sustainability | Permalink | Comments (0) | TrackBack (0)

Driving an electric vehicle (EV) - what's it like?

EV battery high voltage

Right now, the vehicle revolution looks set to be electric, but very few people have driven an EV to date. So to dispel a few myths about electric vehicles being about as quick as a milkfloat, or as attractive as a noddy car, we though we'd use our recent experience in the Smith Electric / Ford Transit Connect BEV to tell you what driving an electric car (well, van-based car) of the future might be like.

Starting up

Getting in to Smith’s demonstrator Ford Transit Connect EV is just like stepping into a regular Transit Connect. It looks like any automatic transmission vehicle. There are two pedals and a centrally mounted gearshift, with park, drive and reverse ratios. It’s when you turn the key in the ignition that things get different. Instead of the churn of a starter motor and the flare of revs as an internal combustion engine bursts into life, what you’re instead greeted with is a barely perceptible whining noise, as the car’s 12volt system powers up, and the diagnostics run a check on the traction batteries. Once that’s done and they’re powered up, you hear a ‘pop’ noise as the connectors kick in, signalling the vehicle’s ready.

Moving off

From there, it’s simply a matter of slipping the gearshift into drive, and then silently, eerily, moving away. The lack of sound is – quite unsurprisingly – the thing that takes most getting used to. If you’ve ever sat in a car being pushed or towed with its engine off, the first few yards you cover driving an EV will feel familiar. Your brain, used to the gentle rise of revs from an internal combustion engine, struggles to comprehend that you’re moving without sound. Video:

Accelerating and on the move

Moving away from rest is a doddle. Simply press the accelerator, as you would in an automatic car and the van hurries away from the line with no fuss. Electric motors produce nearly all of their torque from zero rpm, which means good acceleration at low speed, and instead of the rise and fall in acceleration rates (and engine noise) you’re used to from an internal combustion engine, there’s simply a constant, linear accelerative force – as if a giant elastic band has been attached to the front of the van, and is hauling you toward the horizon.

One thing that's worth noting is that you do become more aware of other vehicular noises - from the tyres, wind, and interior of the vehicle. We wouldn't be surprised to see a lot of work going into the next generation of electric vehicles to really try and muffle or eliminate some of this other ambient sound, as we suspect that if - say - the interior developed a creak or rattle in your electric car, it'd really draw attention to itself and prove to be much more noticeable and annoying than in today's internal combustion vehicles. Nontheless, the lack of motor noise makes this whole experience feel, as Vinay suggests from the back seat, “a little star trek” – the van has only one gear ratio, which means you just don’t feel the same sense of acceleration. So it comes as a surprise to look down and find you’re doing 60 miles per hour. This thing is not slow. Video:

Braking

The most noticable driving difference in the Transit Connect EV over a regular car or van is the regenerative braking system. Prius and other hybrid drivers will already be familiar with such systems, which capture energy when a vehicle is slowing down, and feed it back into the battery. The Transit Connect EV has the most aggressively set up type of this system I’ve yet driven – and if you’re clever and read the road ahead, it means you’ll rarely need to touch the brakes. Simply lift your foot off the accelerator, and the vehicle begins to slow – quite quickly – to the extent that, when exiting a motorway at 65mph, the van had brought itself to a stop at the end of the off-ramp, without me touching the brake pedal at all. Video:

Our view

If you’re British and of a certain age, your perception of what an electric vehicle will be like is probably rooted around the milk float – the ancient morning delivery vehicle with a top speed of around 15 miles per hour. Smith Electric, Ford’s partner on this project, actually used to build those vehicles as far back as 80 years ago, but the Transit Connect EV bears so little resemblance to such a device that the method of propulsion almost ought to be given a different name. Both are electric vehicles, but comparing the two is like comparing Issigonis’s original Mini with a contemporary Porsche.

The most complementary thing we can say about the Transit Connect BEV is that it drives at least as well as its internal combustion counterpart, and in many regards it’s better. It easily keeps up with traffic. The lack of drivetrain shunt, engine noise, and not needing to change gear significantly reduces the load on the driver – meaning they’re free to concentrate on the road. Smith report that fatigue and strain levels in drivers of its EVs are significantly lower than in equivalent internal combustion powered vehicles. Critically, in the small delivery vehicle market, this should lead to safer, more aware drivers, who have fewer accidents. The proof of that particular pudding will be in the eating, when these vehicles go on sale in the US next year. But Smith report that of the drivers on its existing fleets who’ve made the jump from gasoline to electric drive, not one now wants to switch back to an internal combustion engine. From a group of drivers who are notoriously hard to please, that’s the best endorsement going.

Posted by Joseph Simpson on 2nd September 2009.

The Movement Design Bureau team visit Smith Electric's production facility in Washington, Tyne & Wear, UK on 17th August 2009. Thanks to Dan Jenkins and everyone at Smith for being so accommodating and patient. Disclosure: Ford is sponsoring The Movement Design Bureau's design and research work in 2009

September 02, 2009 in Analysis, Auto, delivery vehicles, EVs, Ford, Smith Electric, Technology, vans, Video | Permalink | Comments (1) | TrackBack (0)

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